Overview

When you hire me, you unlock a full-stack, omni-channel performance marketer with a deep understanding of both digital and traditional paid media.

  • Marketing Strategy

  • Advertising Campaign Setup

  • Advertising Campaign Management

  • Advertising Planning/Negotiation/Buying/Monitoring

  • Reporting/Analytics

  • Advertising Technology Assessment/Onboarding

  • Advertising Trafficking/Tagging

  • Advertising Budget Management

  • Advice on How to "In-House" Your Advertising

A Detailed Look

Don't see a service? Ask me about it! If I can't offer it, I will put you in touch with a skilled professional who can.

Digital Marketing
  • Search Engine Marketing (SEM, PPC)

  • Paid Social (Facebook, LinkedIn)

  • Programmatic (Display, Video, Audio, Native)

  • Affiliate Marketing

  • Referral Marketing

Traditional ("Linear") Marketing
  • TV (Linear, Digital)

  • Radio (Linear, Streaming)

  • Direct Mail (Letters/Postcards)

  • Out of Home (Billboards/Posters)

  • Print (Magazines/Newsprint)

  • Sponsorships (Tentpoles, Local)

  • Partnerships/Influencers

  • Inserts (Catalogs/Brochures)

  • Alternative Media (Door Hangers, Gas Station Signs, Closed Loop TV)

  • Budget Management

  • Process Improvement

  • A/B Testing

  • Landing Page Optimization

  • SAAS Portfolio Review

  • Marketing Reporting

  • Sales Application Assessment

  • Marketing Strategy Development

  • Tactical Assessment

Marketing Operations & Systems